An industry tracker said on Thursday that Samsung Electronics could remain behind in the smartphone segment in 2018. This is due to the rise of China smartphone manufacturers. According to the Yonhap News Agency report, Strategy Analytics has said that the company can expect a market share of 19.2 percent in the global smartphone industry by shipping 318 million units in 2018, which is less than 20.5 percent against this year’s estimates. .
Experts said that
it is expected that the rival Apple will expand its presence in the high-end semester as weak outlook. Whereas, China companies are moving fast in the industry with budget equipment.
Park Nam-gyoo, professor of business at Seoul National University, said, “While there is no competition for an iOS powered smartphone. At the same time, Samsung will have to face difficult challenges in the Android segment. “
This will be the first time Samsung will face a drop in smartphone shipments. At the same time, except for the year 2016, the company suspended production of Galaxy Note 7 on security issues. At the same time, Samsung Electronics has not commented on Outlook.
On the other hand, Apple is believed to have a share of 14.3 percent market share in 2018 with 234 million units, which is more than 14 percent this year. China-based Huawei Technologies and Oppo Electronics Corporation are ready to expand their shares next year to 10 percent and 7.8 percent, respectively. Industry Watcher has said that Samsung Electronics will have to prepare to deal with China smartphone makers as it also has its eyesight on the premium segment.